Synthetic Influencers and Virtual Characters in Publishing: Where Storytelling Meets Simulation
In recent years, the cultural landscape of media and entertainment has been quietly shifting. What began as an experiment on social platforms—AI-generated personas, virtual celebrities, and computer-created influencers—has evolved into an entire ecosystem of synthetic characters interacting with millions of people daily. These fictional-yet-real entities are changing the rules of engagement for brands, reshaping influencer […]












