Description
T-Shirts and Suits
David Parrish
Successful creative enterprises integrate creativity and business.T-Shirts and Suits offers an approach which brings together both creative passion and business best practice. Written in an engaging and jargon-free style, the book offers inspiration and appropriate advice for all those involved in running or setting up a creative business. Marketing, intellectual property, finance, competition, leadership– and more – are included in this guide. Examples of best practice are illustrated in eleven ‘Ideas in Action’ sections featuring a range of creative businesses and organisations.
ISBN: 978-9939-76-148-0
Pages: 112
Cover: Soft
Format: 16.5 × 23.5
Published by “Antares”, 2017